ShivaAmit Khanna’s new startup, “Sanatani,” has been generating global buzz. ShivaAmit Khanna, an acclaimed Vedic astrologer, has successfully attracted partners with a global presence. Notable alumni and scholars from prestigious institutions such as IIM Calcutta, NEFT Delhi, BITS Pilani, and ISB Hyderabad have joined the board of directors and founders’ team. Additionally, experienced entrepreneurs and founders of multinational companies have also joined the venture.
While ShivaAmit Khanna has maintained secrecy about the specific services and products offered by his upcoming startup, he did mention during a press conference that Sanatani will contribute to the employment of thousands of people in India. Sanatani is scheduled to commence operations in India in July 2023 and gradually expand beyond the country’s borders. The startup aims to center its offerings around spirituality and ancient Vedic rituals. ShivaAmit emphasized that individuals seek the true path (dharma), not just in our country but worldwide, and Sanatani will assist individuals in aligning themselves with the appropriate ancient rituals based on their personal needs. He emphasized that each individual is unique and requires a customized approach to spirituality and rituals, and this is where Sanatani’s expertise will come into play.
Sanatani aims to be a stepping stone for thousands of people to work independently and become self-employed without any financial investments. Shri ShivaAmit Khanna’s over 25 years of experience in Vedic science and astrology are the intellectual property of this startup, which has gained popularity even before its operations have begun. In an interview, Shri ShivaAmit Khanna stated that in the era of AI and global recession, where artificial intelligence is replacing humans, his startup offers a recession-proof model that surpasses AI. Sanatani will provide comprehensive support, ranging from training to acquiring business opportunities.
