Instagram’s Business Is Booming In The Midst Of Social Media. As The Popularity Of Instagram Grows, So Do The Controversies. The Platform’s Popularity, Especially Among The Younger Generation, Has Raised Concerns About A Lack Of Transparency.
Instagram Feed Is Really Amazing, Diverse And Interesting. Algorithms Select Which Videos Will Be Shown On The “For You” Page. It Includes Viral Videos As Well As Videos Of Famous People. There Is No End To The Variety As People From All Over The World Upload Videos There.
Explaining The Success, Tech Expert Scott Galloway Said, “Instagram Receives Hundreds Of Signals Every Hour. The Kind Of Content That Attracts You To Instagram, Grabs Attention, The Platform Selects Those Videos. Anyone Who Has Spent More Than A Few Hours On Instagram Can Tell That Your Instagram Is Very Different From Mine. That’s The Magic.”
The Production Doesn’t Have To Be Perfect To Get Attention From “User Generated Content”. Creating Content Of Short Duration And Using The Right Music As Per The Current Trends Leads To Success. Creative And Original Ideas Are Also Appreciated. Anyone Can Go Viral On Instagram Overnight.
“The Signal, Flexibility And Power Of The Algorithms Can Create The Best Streaming Network For You,” Galloway Said. Each Household In The United States Spends An Average Of 11 To 15 Minutes Deciding What To Watch. You Don’t Have To Make Any Decisions On Instagram. Channel One, The Platform Knows What Kind Of Content You Like To Watch Because Of Algorithms. No Other Service In History Has Offered The Greatest, Most Entertaining, Most Rewarding Streaming Content.
He Added, “The Aim Is To Stay On Our Platform For As Long As Possible. Instagram Has Taken That Success To The Next Level. Users Spend An Average Of About One And A Half Hours On The Platform, Which Is Very High Compared To All Other Services. For Example, Facebook Users Spend Half Of That Time There.
Instagram’s Algorithm Follows A Statistical Principle. “They Try To Get A Sample Of People To See If They Like A Video Or Not,” Said Wong Ho Wa Of The Internet Society Hong Kong. If The Answer Is Yes, They Try To Raise The Priority Level. If The Results Are Poor, They Try To Limit That Number. So The Algorithm Suggests That Some Videos Go Viral In This Way.
On The Other Hand, Instagram Streams Can Be Far More Addictive Than The Rest Of The Platform. Each Interesting Video Triggers The Release Of Dopamine In The Brain. It Makes Us Happy And We Want To Experience It Again And Again. Powerful Videos Are Featured From Time To Time, Which Keep The Users Engaged With The Platform. Is Ai Or Artificial Intelligence The Only Contribution Behind Such A Powerful Tool? Wong Ho Wa Said, “Whether Or Not There Has Been A Rigging, It Cannot Be Said Now.” Because Our Algorithms And Data Are Kept Behind A Black Box.
No Other Platform Is So Opaque. No Other Platform Has So Many Young Users. This Adds To Its Appeal. Known As “Generation Z”, This Generation Creates And Watches Instagram Content.
Technology Expert Scott Galloway Said, “In A Survey, People Under The Age Of 30 Were Given A Choice Of Either Instagram Or Streaming Media Like Netflix, Hbo Etc. Most Chose Instagram. In Other Words, People Under The Age Of 30 Are Spending More Time On Instagram Than On Other Media. All Other Media On One Side, Instagram On The Other. Instagram Is More Popular Among The Youth.”
Read Also- Aadhaar’s Face Authentication Surges, Reaching Record 10.6 Million Transactions in May
Read Also- New Online Methods for Filing Income Tax Return; No Compulsion for CA, Deadline Approaching
