Swiggy – Herald Post https://heraldpost.in Latest Breaking News Thu, 13 Mar 2025 04:47:59 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.2 https://heraldpost.in/wp-content/uploads/2023/04/images-150x150.png Swiggy – Herald Post https://heraldpost.in 32 32 DRRK Foods Enhances Operations with Rs 20 Crore Investment in Mundra https://heraldpost.in/drrk-foods-enhances-operations-with-rs-20-crore-investment-in-mundra/ https://heraldpost.in/drrk-foods-enhances-operations-with-rs-20-crore-investment-in-mundra/#respond Thu, 13 Mar 2025 04:47:59 +0000 https://heraldpost.in/?p=5592 DRRK Foods is set to end the fiscal year on a very high note, representing an outstanding period of growth and expansion. With a projected CAGR of over the industry average of 15%, the company has solidified its base and laid the foundation for continued success with 25% growth. The highlight of the year has been the strategic diversification of DRRK’s product line to reduce global market risks.

The company has significantly expanded its export team, entered new international markets, and is in the final stages of signing distributor agreements across multiple regions. With a targeted effort of building its brand worldwide, the company is solidifying its international presence in Europe, America, Africa, and Canada. The company currently exports to more than 59+ countries, making up 80% of its total business and further cementing its global presence.

In line with its expansion strategy, DRRK Foods invested Rs 20 crore in a new state-of-the-art facility near Mundra Port to enhance production capacity and streamline exports. This investment aligns with the company’s vision of scaling operations and improving logistics efficiency.

According to Mr. Vikram Marwaha, Joint Managing Director, DRRK Foods “As we are on the verge of ending this milestone year, our strategic expansions, both globally and domestically, are ensuring sustained growth while enhancing brand presence. On the domestic front, we have made remarkable strides in both bulk and consumer pack segments, expanding into key states like Uttar Pradesh and Maharashtra while strengthening our distribution network. Our products are now available across leading quick commerce platforms, including Big Basket, Swiggy, Blinkit, and Zepto, with a full-scale launch on Amazon expected soon.

The revenue path of the company mirrors this robust growth, going up from Rs 521.16 crore in 2020 to Rs 858.33 crore in 2023. This financial achievement highlights DRRK’s resilience in facing market challenges while accelerating innovation and operational efficiency.

About Company:

Established in 1967 under the leadership of Mr. Mahinder Pal Ji, DRRK Group has emerged as a prominent name in the global rice industry. From its humble beginnings, the company has grown into one of India’s leading rice manufacturers and exporters, driven by a mission to touch the lives of countless individuals through superior-quality basmati rice.

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Swiggy Launches New Feature: No Food Notifications During Fasting, Keeps an Eye on Stock Performance https://heraldpost.in/swiggy-launches-new-feature-no-food-notifications-during-fasting-keeps-an-eye-on-stock-performance/ Tue, 11 Mar 2025 01:51:29 +0000 https://heraldpost.in/?p=5551 Swiggy Introduces ‘Fasting Mode’

Food delivery giant Swiggy has rolled out a new feature, ‘Fasting Mode,’ allowing users to disable food-related notifications while observing fasts. Announced on Monday, this feature is designed to respect religious and personal fasting preferences, ensuring users are not interrupted with meal suggestions during fasting periods.

According to Swiggy, ‘Fasting Mode’ will be available for various fasting occasions, including Ramadan and Navratri. Users can activate or deactivate it anytime through the Swiggy app, with notifications resuming automatically after fasting hours. The company aims to enhance user convenience while maintaining platform readiness for food orders as per their preferences.

Swiggy Reports Q3 Financial Performance

For the first time post-IPO, Swiggy has disclosed its financial results. The company’s Gross Order Value (GOV) grew by 30% year-on-year in the quarter ending September 30. Additionally, operating losses reduced by approximately 30%. However, Swiggy reported a net loss of ₹625.53 crore for the July-September quarter, compared to ₹657 crore in the same period last year. Revenue saw a notable increase from ₹2,763.33 crore to ₹3,601.45 crore year-on-year.

Swiggy Share Price Update

Swiggy’s stock closed at ₹359.75 on Monday (March 10). The stock’s 52-week high is ₹617, while the low is ₹317.15. It has corrected 42% from its peak. Over the past week, Swiggy’s stock has risen by 10.22%. However, it has declined by 33.64% year-to-date and 33.81% in the last three months.

With the introduction of ‘Fasting Mode’ and strong financial growth, Swiggy continues to evolve its platform while keeping an eye on market trends.

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The 12 Profit Channels Fueling Swiggy’s ₹11,300 Crore IPO Launch https://heraldpost.in/the-12-profit-channels-fueling-swiggys-%e2%82%b911300-crore-ipo-launch/ https://heraldpost.in/the-12-profit-channels-fueling-swiggys-%e2%82%b911300-crore-ipo-launch/#respond Fri, 01 Nov 2024 08:39:27 +0000 https://heraldpost.in/?p=3883

Swiggy, the online food delivery giant, is set to launch an IPO estimated at ₹11,300 crore. With such a significant move, it’s natural to wonder about the company’s business model and revenue streams. Here’s a breakdown of how Swiggy earns money through various strategies.

  1. Delivery Charges
    Swiggy charges customers a delivery fee, especially for small orders. For larger orders, the company may waive this fee, but delivery charges remain a primary income source.
  2. Advertising Revenue
    Advertisements on the Swiggy app generate additional revenue, with companies paying Swiggy to increase visibility within the app.
  3. Restaurant Listing Fee
    Restaurants listed on Swiggy pay a one-time listing fee of around ₹1,000, providing a steady revenue stream for Swiggy.
  4. Commission from Restaurants
    Swiggy takes a commission of 15-30% from restaurants based on their sales through the app. This is one of Swiggy’s largest income streams.
  5. Platform Fee
    Swiggy charges a platform fee per order, usually around ₹7, though it may increase to ₹10 during festive seasons.
  6. Instamart Quick Commerce
    Swiggy’s Instamart service generates income through handling, platform, and delivery fees, similar to Zomato’s BlinkIt service.
  7. Dineout App
    Swiggy acquired the Dineout app in 2022 for approximately $120 million. The app lists restaurants, allows table bookings, and offers discounts, earning Swiggy through listing and booking fees.
  8. Swiggy One Membership
    Swiggy’s membership plan, Swiggy One, offers discounts on delivery fees. Revenue is generated through membership sales.
  9. Credit Card Partnerships
    Swiggy partners with banks to offer special credit cards, earning a commission on transactions made using these cards.
  10. Swiggy Genie
    This service provides delivery for various items, from gifts to medicines, generating additional revenue for Swiggy.
  11. Campaign Fees
    Swiggy runs special campaigns that require restaurants to pay extra fees for participation, contributing to the company’s income.
  12. Enhanced Restaurant Visibility
    Restaurants can pay a premium to increase their visibility beyond the typical 4-7 kilometer range, which adds to Swiggy’s revenue.

Each of these income streams contributes to Swiggy’s growth, setting the foundation for its upcoming IPO.

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“Bhoolna Mana Hai”: Rohit Sharma Urges Food Lovers Not to Miss GIRF 2024 Deals https://heraldpost.in/bhoolna-mana-hai-rohit-sharma-urges-food-lovers-not-to-miss-girf-2024-deals/ https://heraldpost.in/bhoolna-mana-hai-rohit-sharma-urges-food-lovers-not-to-miss-girf-2024-deals/#respond Mon, 09 Sep 2024 08:35:55 +0000 https://heraldpost.in/?p=3535
  • The second edition of GIRF in 2024 features over 10,000 participating restaurants, offering a flat 50% discount on dining bills
  • Reminds users of the exciting offers with the “Bhoolna Mana Hai” campaign featuring Hitman Rohit Sharma
  • India, 9th September 2024: Swiggy, India’s pioneering on-demand convenience platform today announced the second edition of the Great Indian Restaurant Festival (GIRF) 2024, lighting up the festive season this year. Due to popular demand, this edition of GIRF promises to be bigger and better, with over 10,000 restaurant partners offering flat 50% off across 39 cities in India from 5th September to 27th October. Following the success of the previous edition, where diners saved over ₹120 crores, this edition promises even greater savings and a richer dining experience.

    This edition will feature nearly double the number of participating restaurants compared to previous edition, ensuring food lovers have an even wider array of options to choose from. Some of the most renowned names in the hospitality industry will be part of this grand celebration, including Socials, Jamie’s Pizzeria, Irish House, Fisherman Wharfs, Malaka Spice, Hard Rock Cafe, and major luxury and hospitality brands like JW Marriott Group, ITC, and Hyatt. Adding to the excitement, consumers paying with HDFC Bank credit cards can enjoy an additional 15% discount, making every meal even more rewarding.

    Swiggy Brings Back GIRF 2024 with Exciting Offers and Experiences for the Festive Season

    GIRF 2024 will also offer delightful perks like free cocktails, mocktails, and happy hours at select restaurants during the course of the festival. With these bonuses, diners can expect not just savings but an elevated dining experience like never before.

    This year’s festival will cover a wide range of culinary hotspots across India, from major cities like Delhi, Mumbai, Bangalore, and Goa to emerging destinations like Lucknow, Surat, and Udaipur.

    Speaking on the launch of GIRF 2024, Swapnil Bajpai,  Head at Swiggy Dineout said, “As the festive season approaches, we know our customers are eager to celebrate at their favourite restaurants. The Great Indian Restaurant Festival has been growing bigger with each edition and we’re excited to bring it back within the same year due to popular demand. GIRF is Swiggy’s way of bringing together the best restaurants with unbeatable deals, making dining out both affordable and enjoyable. With vibrant flavors and creative dishes from across India, this edition promises to be our grandest yet, and we’re excited to share it with our customers”.

    Adding another delectable detail, Swiggy Dineout has also launched the “Bhoolna Mana Hai” campaign featuring Rohit Sharma, to ensure that the Great Indian Restaurant Festival 2024 is an unmissable celebration of flavours, special rewards and unforgettable dining moments. Playing on Rohit’s endearing forgetfulness, the campaign humorously emphasizes the importance and urgency of not missing out on GIRF’s unbeatable dining deals, ensuring that food lovers across the nation mark their calendars  to check and book deals at their favourite restaurant via Swiggy Dineout.

    https://youtu.be/wchpFt02py8

    https://youtu.be/9D9eMZK1qrU

    With the Great Indian Restaurant Festival, Swiggy Dineout continues to set the standard for dining experiences across the country, offering consumers a unique blend of culinary delight and unbeatable value.

    About Swiggy

    Swiggy is India’s pioneering on-demand convenience platform, catering to millions of consumers each month. Founded in 2014, its mission is to elevate the quality of life for the urban consumer by offering unparalleled convenience. With an extensive footprint in food delivery, Swiggy Food collaborates with nearly 2 lakh restaurants across 600+ cities. Swiggy Instamart, its quick commerce platform operating in 35+ cities, delivers groceries and other essentials across 20+ categories in 10 minutes. Fueled by a commitment to innovation, Swiggy continually incubates and integrates new services like Swiggy Dineout and Swiggy Genie into its multi-service app. Leveraging cutting-edge technology and Swiggy One, the country’s only membership program offering benefits across food, quick commerce, dining out, and pick-up and drop services, Swiggy aims to provide a superior experience to its consumers.

    For more information, visit www.swiggy.com

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    Elevate Your Restaurant’s Presence with Swiggy’s New Marketing Services https://heraldpost.in/elevate-your-restaurants-presence-with-swiggys-new-marketing-services/ https://heraldpost.in/elevate-your-restaurants-presence-with-swiggys-new-marketing-services/#respond Wed, 31 Jul 2024 01:15:08 +0000 https://heraldpost.in/?p=3336 In today’s competitive food delivery landscape, standing out from the crowd is crucial for a restaurant’s success. Swiggy, India’s pioneering on-demand convenience platform, has launched a suite of off-app marketing solutions designed to elevate the presence and drive customer engagement for restaurant partners. This offering, accessible to partners PAN-India, aims to support restaurants in boosting their online brand presence by leveraging social media platforms such as Facebook, Instagram, and WhatsApp.

    Swiggy’s new marketing services empower restaurant partners to build their online presence through influencer marketing, ads on social media (Facebook and Instagram), and WhatsApp marketing. By collaborating with top local food influencers and targeting Swiggy users with ads on Instagram and Facebook, restaurants can drive traffic to their menu pages on the Swiggy app. Combined with hyper-local and behavioral targeting, these strategies significantly increase brand visibility and customer engagement, ensuring a higher return on ad investment than traditional methods.

    Talking about the rationale of the new service, Ajit Panigrahi, AVP of Restaurant Marketing and Growth at Swiggy, said, “Restaurants today face immense competition and need more than just great food to attract customers. Our new set of marketing services helps brands grow their customer base by combining the reach and engagement of channels like influencer marketing, social media, and WhatsApp and the ability to acquire new users through the Swiggy platform. With this, we bring the combined power of social media and Swiggy even to the smallest of the restaurant partners to solve for ‘restaurant growth’ – a key problem statement for the restaurant partners.”

    Key Benefits for Restaurant Partners:

    • Build Brand Presence with Influencer Marketing: For emerging brands, Swiggy simplifies the process of influencer marketing by facilitating access to a network of trusted influencers through verified agencies. These agencies ensure end-to-end management, from content creation to branding, reaching highly relevant local users on Instagram.
    • Target Swiggy Users with Social Media Ads: Restaurant partners can now take advantage of sharper targeting through Instagram and Facebook ads, reaching Swiggy customers and directing high-intent users to their menu pages.
    • Engage Customers on WhatsApp: Additionally, restaurants can engage Swiggy customers through branded WhatsApp messages and push notifications on the Swiggy app. This direct and personalized approach helps brands cut through the competition, especially during special events and festivals.

    This initiative is part of Swiggy’s vision of creating a strong Restaurant Partner Ecosystem, providing support services and effective solutions to meet the challenges faced by the industry today. Previously, Swiggy announced ‘Staffing Support,’ an initiative to help partners hire ground staff at their setups. Additionally, Licensing Support was launched to help restaurants get new or renew licenses such as FSSAI, GST, and Trademark. Swiggy also introduced SmartLinks, a feature that allows restaurants to generate tailored marketing links for their promotions, further driving traffic and engagement.

    This initiative is now live across India. Interested restaurant partners can participate by accessing this service via the Restaurant Services icon on the Swiggy Owner app.

    About Swiggy

    Swiggy is India’s pioneering on-demand convenience platform, catering to millions of consumers each month. Founded in 2014, its mission is to elevate the quality of life for the urban consumer by offering unparalleled convenience. With an extensive footprint in food delivery, Swiggy Food collaborates with nearly 2 lakh restaurants across 600+ cities. Swiggy Instamart, its quick commerce platform operating in 30+ cities, delivers groceries and other essentials across 20+ categories in 10 minutes. Fuelled by a commitment to innovation, Swiggy continually incubates and integrates new services like Swiggy Dineout and Swiggy Genie into its multi-service app. Leveraging cutting-edge technology and Swiggy One, the country’s only membership program offering benefits across food, quick commerce, dining out, and pick-up and drop services, Swiggy aims to provide a superior experience to its consumers.

    For more information, visit www.swiggy.com.

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    Pollution: Companies take steps to protect employee health https://heraldpost.in/pollution-companies-take-steps-to-protect-employee-health/ https://heraldpost.in/pollution-companies-take-steps-to-protect-employee-health/#respond Thu, 09 Nov 2023 16:38:01 +0000 https://heraldpost.in/?p=1487 New Delhi, November 9, 2023 – As air pollution levels rise in Indian cities ahead of Diwali, companies are taking steps to protect the health of their employees.

    Some companies are adopting a flexible work arrangement, allowing employees to work from home until air quality improves. Others are offering incentives to employees who purchase green technology, such as electric vehicles and solar cookers.

    For example, NTPC is offering employees an advance to purchase air purifiers, EV chargers, solar thermal water heaters, and solar cookers. The company is also providing a convenience advance at discounted rates for employees who purchase EVs.

    Bluesmart, an EV ride-sharing company based in Gurugram, is offering employees discounted rates to use its services. The company says that companies in the Delhi-National Capital Region (NCR) are increasingly interested in using alternative modes of transportation that run on clean energy. Bluesmart says that companies are also accepting its offer of business-to-business deals.

    “In the broader public interest, we are increasing our partnerships with policymakers and civil society,” said Aniruddha Arun, co-founder and chief operating officer of Bluesmart.

    Shailesh Chandra, managing director of Tata Motors Passenger Vehicles and Tata Motors Electric Mobility, said that people are increasingly looking at electric vehicles as an option as the air pollution crisis deepens. Electric vehicles do not emit harmful gases.

    “The need for immediate use of electric vehicles has increased in Delhi-NCR, Mumbai, and many other cities due to poor air quality,” Chandra said.

    Companies are also recognizing that air pollution is starting to affect productivity.

    “Climate change and bad weather also have a negative impact on employee productivity,” said MVP Kumar, geo head of operations, work dynamics (West Asia) at JLL.

    Kumar said that air pollution is difficult to predict, so his company is taking steps to protect the safety, health, and productivity of its employees.

    The real estate company is installing air ducts in its offices and using UV lamps to keep microorganisms at bay. It has also installed air filters and sensors to monitor and improve air quality.

    PepsiCo India and Hindustan Unilever, which manufacture soft drinks and consumer goods, are also installing air purifiers in their offices. These companies are allowing employees to work from home or the office as needed in the current challenging conditions.

    Tata Motors is asking employees to come to the office only two days a week. Swiggy, a food delivery company, says it will distribute masks to its employees in Delhi-NCR. The company’s spokesperson said it is advising employees to be mindful of their health and wear masks.

    These are just a few examples of how companies are taking steps to protect the health of their employees in the face of rising air pollution.

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